Service · Performance

Performance marketing for trading platforms.

A Tiny Planet runs paid social, search, SEO and conversion optimisation for CFD brokers, trading apps and crypto exchanges in Vietnam. Campaigns are built around qualified leads and first deposits rather than clicks, with compliant creative and tracking from ad to CRM.

When this is the right fit.

  • Your cost per lead looks fine but few leads become active traders.
  • Ad accounts face frequent rejections under financial-services policies.
  • You lack tracking that connects ads to verified accounts and deposits.
  • You want organic search to reduce long-term dependence on paid media.

What's included.

Paid social

Meta and TikTok campaigns with creative built for Vietnamese traders and financial-services ad policies.

Search & SEO

Search campaigns for high-intent demand plus Vietnamese SEO content that compounds over time.

Landing pages & CRO

Vietnamese landing pages and forms tested for speed and conversion on mobile.

Tracking & attribution

Pixel, Conversions API, UTM and CRM tagging so spend is judged on accounts and deposits.

Lead nurture

Telegram, Zalo, SMS and email follow-up so leads are contacted fast and guided to their first trade.

Reporting & optimisation

Clear reporting by channel, audience and creative, with budget moved to what drives active traders.

How campaigns run.

  1. Audit

    Review accounts, tracking and funnel to find the biggest leaks.

  2. Build

    Set up tracking, audiences, creative and landing pages.

  3. Launch & test

    Run structured tests across audiences, creative and offers.

  4. Scale

    Reallocate budget to the combinations that bring active traders.

What the first 90 days look like.

A typical plan. Exact scope and timing are agreed in your proposal.

Weeks 1–2

  • Account, tracking and funnel audit
  • Conversion events defined from lead to first deposit
  • Test plan for audiences and creative

Month 1

  • Tracking live: pixel, Conversions API, UTM, CRM
  • First campaigns and landing pages launched
  • Lead follow-up flow on Telegram, Zalo or SMS

Months 2–3

  • Creative and audience testing rounds
  • Budget moved to channels that bring active traders
  • Monthly report by channel, audience and creative

The funnel we measure.

We report every stage, because cheap leads that never fund an account are not cheap.

StageWhat it tells you
Lead (form or chat)Reach and message fit; cost per lead
ContactedSpeed and quality of follow-up
Verified account (KYC)Real intent; cost per verified account
First deposit (FTD)Commercial result; cost per first deposit
Active after 30 daysLead quality by channel, partner and creative

Why A Tiny Planet.

Senior-led and finance-specific. The same team plans and delivers.

12+years of senior marketing experience in Vietnam and Southeast Asia
200+finance KOLs, publishers and IB partners, built from scratch
1B+VND performance budget managed monthly
50K+inbound website sessions delivered within weeks of launch

Brands we've built with include ZERO Markets, ACY Securities, Vantage Markets and Easy Fintech VN.

How we compare.

In-house hireGlobal agencyA Tiny Planet
Time to startMonths to recruitWeeksWeeks
Finance & trading know-howDepends on hireOften genericCore focus
Local KOL / IB networkBuilt from zeroLimited200+ partners
Vietnamese-native strategyYesOften translatedYes
Senior attentionOne personOften junior teamsSenior-led, always

Ways to work together.

Project

A defined scope with a clear end — for example a market entry plan, a localization sprint or an IB programme set-up.

Retainer

An ongoing senior-led team running strategy and execution month to month, with shared KPIs.

Advisory

Regular strategy sessions, reviews and training for your in-house team or other agencies.

Frequently asked questions.

Which KPIs do you optimise for?

We optimise for qualified leads, verified accounts and first deposits, and report cost per lead and cost per first deposit by channel. Clicks and impressions are diagnostic metrics, not goals.

Can you run ads for CFD brokers on Meta and Google?

Both platforms restrict financial-services advertising and may require advertiser verification. We plan creative and account setup around those policies and keep backup creative ready for reviews.

What budget do we need?

It depends on goals and channels. For reference, A Tiny Planet has managed performance budgets of 1 billion VND+ per month for trading platforms in Vietnam. We recommend a test phase before scaling.

Do you work with our in-house team?

Yes. We can run campaigns end to end, or support your team with strategy, creative, tracking and training.

Ready to grow in Vietnam?

Tell us about your brand and goals, and we will come back with a tailored proposal.

Trading CFDs carries a high level of risk. A Tiny Planet is a marketing agency and does not provide trading or brokerage services.